With her world tour kicking off just days away, Rihanna remains a busy woman promoting her brand and her newest project, the “Rihanna for River Island” clothing line. She was in London today to launch the clothing line where fans came out in support of the megastar. Rihanna took pictures and showed off her collection which included dresses, jeans, shoes, and other accessories priced between $45 and $200. You can find her line at River Island stores in the U.K. or online as well as at Opening Ceremony branches in New York City and Los Angeles. Catch the rest of the pictures from the event after the jump!

Photos from Rap-Up.